| A major UK holiday company is expanding
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| | island's tourist industry. Unless money
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| its operations in Malta as a response to
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| | is spent on the infrastructure and
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| increased demand.
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| | improving the environment for the
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| The news from MyTravel comes after an
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| | tourists generally there is a danger that
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| agreement with Air Malta to increase
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| | a lot of visitors will be one-off. If
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| flight capacity to the island for its
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| | there's a lesson to be learned in Malta
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| customers. The MyTravel Group, one of the
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| | that the government and her agencies have
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| best known and popular UK holiday
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| | failed to grasp it is that sustainable
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| companies, includes Airtours and Direct
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| | tourism is built on repeat visitors. At
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| Holidays.
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| | the moment a lot of visitors from the UK
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| The Malta Tourist Authority have greeted
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| | see Malta as a one-off trip'.
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| the news by saying that the holiday
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| | As well as Ryanair, it was hoped that
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| company are increasingly aware of Malta
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| | easyjet would also start services to
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| as a holiday destination and that visitor
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| | Malta, but the latest reports are that
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| numbers would be increasing in 2007.
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| | talks have failed to produce an
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| A Malta destination guide were as
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| | agreement. Brighter news has come from
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| surprised as anyone that MyTravel were
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| | the island's flag carrier, Air Malta
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| increasing capacity for Malta.
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| | though.
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| '2006 has not been a good year for the
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| | As well as at one stage selling two
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| Malta tourist industry', they say.
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| | tickets a minute in a recent promotion
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| 'Overall figures could show a drop of
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| | the airline is starting a new service
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| around 100,000 visitors in 2006 compared
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| | from Liverpool next year.
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| to 2005. There hasn't been much optimism
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| | The property market will also be keeping
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| lately that 2007 will be a lot better for
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| | a close eye on tourist numbers now that
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| the island, but there are new low cost
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| | the new flights have been given the green
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| flights which could help stabilise the
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| | light. If visitor numbers do drop in the
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| number of holidaymakers next year, and
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| | medium term it could be good news for
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| with Air Malta doing good promotions and
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| | locals looking to buy their first
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| starting a new route from Liverpool
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| | property.
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| perhaps next year will see a long awaited
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| | There has been some discontent on the
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| turnaround in the island's fortunes.
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| | island about the rising prices of
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| MyTravel are a good well respected
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| | property in Malta, and with less overseas
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| company and if they think Malta is going
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| | buyers the possibility of prices falling
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| to be in demand perhaps there is real
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| | and more islanders being able to get on
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| hope'.
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| | the property ladder could be welcome
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| Good news for Malta also came from a
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| | news, as today's tourist is often
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| report by US travel writer Laura
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| | tomorrow's property buyer.
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| McKenzie, who ranked Malta as one of the
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| | But now that low cost airlines are going
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| top five destinations in the world for
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| | to start offering flights to Malta, this
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| tourists in the world.
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| | could help the Malta hotels and holiday
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| Hotel and resort owners had watched the
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| | market as more people consider three and
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| Maltese government earlier this year drag
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| | four day breaks instead of the
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| the negotiations out with the low cost
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| | traditional week or fortnight, boosting
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| airlines for some time, with delays in
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| | the overall number of visitors,
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| agreements losing Malta the potential of
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| | especially if Air Malta and the low cost
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| having extra tourists for this past
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| | airlines bring the cost of Malta flights
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| summer season. And with a report showing
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| | to levels seen for the Spanish islands.
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| that Malta could be an expensive location
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| | Malta has traditionally seen the majority
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| for 2007 holidays compared to the Spanish
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| | of her visitors from the UK, but this
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| islands, the news from MyTravel is
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| | could be changing to a more diverse mix
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| helping to instil a sense of optimism for
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| | in future years.
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| the 2007 season.
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| | Last year saw a record number of visitors
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| Malta Holidays
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| | from Italy, and increased enquiries have
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| 'There is a possibility', comment the
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| | been received at estate agents across the
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| guide, 'That the introduction of the low
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| | island from Scandanvia, Holland, France
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| cost airlines flying to Malta will merely
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| | and Belgium, helping to increase the
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| delay the long term decline of the
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| | demand for Malta properties.
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